iPad Toll Booths

Cover Stories, Digital Distribution, Magazines on February 21st, 2010 Comments Off

Content providers hoping to finally make money from online digital distribution [click title for more]

Tags: , , , , ,

Wired’s New Digital Tablet Magazine

Digital Distribution, Magazines on February 16th, 2010 1 Comment

Wired magazine has revealed a glimpse of what it sees as its future in a digital world — a tablet-based format with a rich, immersive experience combining web interactivity with print-caliber design and a whole new sense of freedom.
They seem to be adding a few new ideas to similar prototypes we’ve seen from Sports Illustrated, [...]

Tags: , , ,

Printed Magazine Pages Hyperlink to Web Through Mobile Phone

Digital Distribution, Magazines on January 14th, 2010 Comments Off

This is crude and cumbersome, and the implementations we’ve seen so far from GQ, Billboard, InStyle and the rest have been weak. But I love the idea.
As part of a few ads and a number of pieces of editorial content, magazines have included digital marks that when shot with a mobile phone camera (with the [...]

Tags: ,